Pax8
Marketplace
The first project during my time at Indigo Slate, I was tasked to lead the campaign strategy and creative direction of the omni-channel marketing campaign to introduce Pax8’s new marketplace – a hub where tech professionals can buy cloud software.
The deliverables included a brand film for web and commercial use, paid media ads for social and various designs for their home and marketplace pages. orking within a tight turnaround, we produced a dynamic UI/UX brand film and 200+ paid media campaign assets to be used in the US, UK and Germany.
Client: Pax8
Production Co: Indigo Slate
Type: Marketing Campaign, Product Film
Role: Creative Director, Storyboards
Year: 2024
The New Pax8 Marketplace
The ask for the film was to create a sense of wonder and awe, and to focus on choices, support and possibilities. Launched at Beyond conference, the hero film also lived as a CTV spot in 2024.
Final Frames
Paid Media
Alongside the brand film, we have created various paid media assets for the web, email and social. With the primary being usage, we focused the creative on introducing viewers to the features and functionality they can use right away.
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Contact: altanyagmur@gmail.com
2025, Yagmur Altan