PAX8 MARKETPLACE

Omni-channel marketing campaign

The first project during my time at Indigo Slate, I was tasked to lead the creative direction of the marketing campaign for Pax8’s new marketplace – a hub where tech professionals can buy cloud software.

The deliverables included a brand film for web and commercial use, various paid media ads for social and a website update. Within a very tight deadline, we produced a dynamic UI/UX brand film and 200+ paid media assets to be used in the US, UK and Germany.

Client: Pax8

Production Co: Indigo Slate

Type: Marketing Campaign, UX Film

Role: Creative Director, Storyboards

Year: 2024

PAID MEDIA

Alongside the brand film, we have created various paid media assets for the web, email and social. With the primary being usage, we focused the creative on introducing viewers to the features and functionality they can use right away.

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